A story well-told presents a unique challenge. It requires time and presence of mind to ask the right questions with empathy. But to get to that point, you have to ask yourself some fundamental questions. What is your goal? Who needs to tell this story? Who is the audience? Why tell it at all?

Groundmaking is the video production studio that helps nonprofits tell stories that raise more money and move their missions forward. We document human experiences, interview people who make a difference, and capture moments that inspire others to think, act, and donate.

Our pride is telling stories that make a positive impact while helping you keep your head on your shoulders.

Stay grounded.

— Reuben Herzl

Founder/Producer